• Dr C MAYILSAMY
• K. ASHWIN
• S. DEEPA SREE
• M. DHILIBAN
• P LOGESHWARAN

Lulu Hypermarket, a flagship retail brand of the renowned Lulu Group International, has marked its indelible presence in Coimbatore, Tamil Nadu, with the opening of its expansive hypermarket. This strategic expansion into the heart of one of South India's bustling metropolises is a testament to Lulu Group's commitment to bringing a world-class shopping experience to the Indian consumer. Coimbatore, known for its rich cultural heritage, burgeoning industrial landscape, and educational hubs, offers a fertile ground for retail giants like Lulu Hypermarket to thrive and cater to the diverse needs of its cosmopolitan populace.

lulu hyper market,impact,challenges, and consumer behaviour.

"A STUDY ON IMPACT OF LULU HYPERMARKET IN COIMBATORE CITY ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 5, page no.c727-c733, May-2024, Available :http://www.jetir.org/papers/JETIR2405291.pdf

"A STUDY ON IMPACT OF LULU HYPERMARKET IN COIMBATORE CITY ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 5, page no. ppc727-c733, May-2024, Available at : http://www.jetir.org/papers/JETIR2405291.pdf