UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 10 Issue 8
August-2023
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

7.95 impact factor calculated by Google scholar

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Published Paper ID:
JETIR2308404


Registration ID:
523364

Page Number

e27-e43

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Title

Role of Corporate Social Responsibility Practices in Building Corporate Image of Foreign Companies : The Case of Oromia Regional State, Ethiopia

Abstract

Corporate social responsibility has evolved into a crucial demand for businesses to sustain continuous organizational performance in order to acquire an exclusive position in the market as societal and ecological consciousness among the general public is expanding. The purpose of the study was to investigate the role that corporate social responsibility plays in building a company's corporate image in Oromia region, Ethiopian. In the meantime, the study used 745-respondents as sample size , drawn from the local community, employees, customers, and government officials.Meanwhile, the Kruskal-Wallis test, which indicates there is association between CSR and corporate image (P-value 0.000<0.05). Additionally, data from the local community (Ag. Mean=1.56618, Ag. S.D=0.745064), employees (Ag. Mean=2.51693, Ag.S.D=1.131091), customers (Ag. Mean=3.455555, Ag. S.D=1.157723), and government officials (Ag. Mean=3.755555, Ag. S.D=1.147723) demonstrates that the local community and employees respond negatively, whereas customers and concerned government officials respond positively to corporate image of foreign enterprises.

Key Words

Green Business, Triple-bottom line, Local Community, Environment and Employees

Cite This Article

"Role of Corporate Social Responsibility Practices in Building Corporate Image of Foreign Companies : The Case of Oromia Regional State, Ethiopia", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 8, page no.e27-e43, August-2023, Available :http://www.jetir.org/papers/JETIR2308404.pdf

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2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"Role of Corporate Social Responsibility Practices in Building Corporate Image of Foreign Companies : The Case of Oromia Regional State, Ethiopia", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 8, page no. ppe27-e43, August-2023, Available at : http://www.jetir.org/papers/JETIR2308404.pdf

Publication Details

Published Paper ID: JETIR2308404
Registration ID: 523364
Published In: Volume 10 | Issue 8 | Year August-2023
DOI (Digital Object Identifier):
Page No: e27-e43
Country: Hyderabad, Telengana, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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