• Sukhpreet Singh
• Dr.Ashwani Sethi

Big data analytics has fundamentally transformed the automotive industry, revolutionizing operations from customer experiences to vehicle design and manufacturing. This integration serves as a critical tool for optimizing car selection, enabling stakeholders to make informed decisions about fleet management, customer preferences, and environmental impact. Through meticulous analysis of vast datasets, companies gain insights into market trends, consumer behaviors, and sustainability imperatives, allowing for agile adaptation to dynamic market dynamics. Moreover, big data analytics streamlines fleet management operations, enhances product development processes, and drives innovation, ultimately fostering deeper customer engagements and sustainable growth within the automotive sector.

Key words: Big Data, Automobile Sector,Environmental, etc.

"Examining and Utilizing the Dominance of Big Data Analytics in the Automotive Industry", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.a302-a306, April-2024, Available :http://www.jetir.org/papers/JETIR2404042.pdf

"Examining and Utilizing the Dominance of Big Data Analytics in the Automotive Industry", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppa302-a306, April-2024, Available at : http://www.jetir.org/papers/JETIR2404042.pdf