• GOKUL M
• KAMALAKANNAN S

This study examines the increasing availability of healthcare information online and over-the-counter (OTC) medications, self-diagnosis and self-medication practices have become commonplace. This paper provides a comprehensive review of the trends, risks, and benefits associated with self-diagnosis and non-prescription medication use. It examines the factors influencing individuals to self-diagnose and self-medicate, including convenience, cost-effectiveness, and perceived urgency. Additionally, the potential dangers of inaccurate self-diagnosis and inappropriate medication use are discussed, such as delayed treatment of serious conditions, adverse drug reactions, and the development of antibiotic resistance. Moreover, the paper explores strategies to promote safe self-care practices, including patient education, regulatory measures, and the role of healthcare professionals in guiding patients towards appropriate self-care decisions.

Self-diagnosis, Non-prescription medication, Over-the-counter (OTC) drugs, Self-care practices, Patient empowerment, Health literacy, Internet health information, Risk factors, Benefits, Adverse effects, Responsible self-medication, Healthcare regulation, Consumer motivations, Behaviours.

"A STUDY ON CONSUMER PERSPECTIVES ON SELF DIAGNOSIS AND NON PRESCRIPTION MEDICATION USE", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.d612-d619, April-2024, Available :http://www.jetir.org/papers/JETIR2404378.pdf

"A STUDY ON CONSUMER PERSPECTIVES ON SELF DIAGNOSIS AND NON PRESCRIPTION MEDICATION USE", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppd612-d619, April-2024, Available at : http://www.jetir.org/papers/JETIR2404378.pdf