• Azra Rizvi
• Dr. Jyotsna Singh

This research article has been undertaken to explore the relationship between Artificial Intelligence and its utility in antitrust investigations. It discusses how antitrust regulators can advance their mechanisms to meet the rising risk of antitrust practices through decision-making systems based on algorithms. The article further discusses global initiatives undertaken by competition regulators to embrace digital transformation, employing AI tools for investigation and enforcement. Case studies from Italy, Greece, Spain, the UK, and Poland highlight the diverse approaches adopted by regulatory bodies to address anticompetitive practices facilitated by AI. Finally, the article underscores the primary concerns of competition authorities regarding mergers and acquisitions in the generative AI sector, emphasizing the need for robust regulatory frameworks to safeguard competition. In conclusion, it reflects on the challenges and opportunities associated with the shift towards “antitrust by algorithm” and the imperative for informed decision-making in deploying algorithmic tools for enforcement purposes.

Artificial Intelligence (AI), Competition law, Antitrust regulation, Generative AI, Global initiatives.

"Unveiling the Algorithmic Curtain: Exploring the Complex Nexus of AI and Antitrust Investigations", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.i318-i324, April-2024, Available :http://www.jetir.org/papers/JETIR2404839.pdf

"Unveiling the Algorithmic Curtain: Exploring the Complex Nexus of AI and Antitrust Investigations", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppi318-i324, April-2024, Available at : http://www.jetir.org/papers/JETIR2404839.pdf