• Anusha M Waingankar
• Nowneesh T
• Ajay Keshav
• Jasdeep Singh Walia

The transition from conventional fuel-powered rickshaws to electric rickshaws (e-rickshaws) in India carries substantial economic and environmental benefits, as indicated by a comprehensive literature review. Financial incentives play a pivotal role in incentivizing this shift, with studies affirming that tax benefits and reduced operating costs promote the adoption of electric vehicles (EVs). Moreover, the lower maintenance requirements of e-rickshaws not only ensure longevity and functionality but also prevent expensive repairs, enhance safety, and improve overall performance. Environmental considerations emerge as a significant driver for consumer intention to embrace EVs, particularly e-rickshaws, reflecting a growing consciousness towards sustainability. Social dynamics also exert considerable influence, with cultural factors, subjective norms, and social acceptance playing crucial roles in shaping consumer behavior. Furthermore, the alignment between consumer self-perception and product perception, along with the symbolic value attached to EVs, underscores the importance of attitude in fostering adoption. Overall, this synthesis underscores the multifaceted impact of transitioning to e-rickshaws in India, emphasizing the interplay of financial, environmental, social, and attitudinal factors in driving this transformative shift towards sustainable urban transportation systems.

India, electric rickshaws, e-rickshaws, economic benefits, environmental benefits, financial incentives, tax benefits, operating costs, maintenance, longevity, safety, performance, sustainability, social dynamics, consumer behavior, attitude, urban transportation

"A study on the Factors Influencing the Adoption of E-Rickshaws Among Traditional Rickshaw Pullers/Fuel-Powered Rickshaws Operators in Punjab", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.f224-f268, April-2024, Available :http://www.jetir.org/papers/JETIRTHE2094.pdf

"A study on the Factors Influencing the Adoption of E-Rickshaws Among Traditional Rickshaw Pullers/Fuel-Powered Rickshaws Operators in Punjab", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppf224-f268, April-2024, Available at : http://www.jetir.org/papers/JETIRTHE2094.pdf